www.alkoholpolitik.ch

24 mai 2012 – Les applications Ricard 3 D et Ricard Mix Codes présentent un caractère intrusif, contraire à la loi EVIN – La Cour d’Appel de Paris ordonne leur retrait de tout support

En juin 2011, la SA RICARD a lancé une campagne publicitaire intitulée Un Ricard des rencontres, relayée par l’intermédiaire d’applications gratuites, constituée de

quatre affiches ou visuels, (les visuels présentent la rencontre du Ricard avec différents ingrédients : eau, glace, grenadine, menthe ; et comportent, à droite, une bouteille de Ricard, en bas au centre, et en gros caractères la mention, en lettres capitales, UN RICARD DES RENCONTRES, et précisant, en haut à gauche, selon le cas : Rencontre # 01 Ricard/eau, Rencontre # 03 Ricard/glace, Rencontre # 34 Ricard/grenadine, Rencontre # 56 Ricard/menthe),

d’un film (il présente, sur fond de musique d’ambiance, des nuages de toutes les couleurs, qui bougent, rappelant les quatre affiches)sur Internet,

L’Association Nationale de Prévention en Alcoologie et Addictologie (ANPAA), a assigné la société RICARD en référé afin de voir ordonner le retrait du film publicitaire sur tout support, la mention Des rencontres associée au nom de Un Ricard ainsi que le retrait et la suppression des applications intitulées Ricard 3D et Ricard Mix Codes, sur tout support, et notamment sur l’Appstore et I Tunes.

Dans un arrêt du 23 mai la Cour d’Appel de Paris renforçant la décision du 5 août 2011 du juge des référés du tribunal de grande instance de Paris fait droit aux demandes de l’A.N.P.A.A. Elle ordonne le retrait: ….
(Quelle: A.N.P.A.A., 24.5.12)

A focus on excise duty pass-through, on- and off-trade sales, price promotions and pricing regulations
Prepared for the European Commission, DG SANCO and the Executive Agency for Health and Consumers Contract Reference N° SC2010 63 06

Policies related to alcohol pricing, promotion and discounts provide opportunities to address harms associated with alcohol consumption. However, there are important gaps in information and knowledge about various policy-relevant aspects of alcohol retail and pricing. This information could help governments to plan their alcohol strategies better and develop evidence-based policies.
To address these knowledge gaps, this report presents findings from our research, which focused on the following four areas of inquiry:
· the link between changes in excise duties and changes in alcohol consumer prices
· the trends in the ratio of on-trade to off-trade consumption of alcohol, and their drivers
· the scale of alcohol price promotions and discounts in the on- and off-trade across the EU
· regulations in Member States on price promotions and discounts, their compliance and effectiveness. …

(Source: DG Health & Consumers website (23-05-2012 full text, pdf) RAND Corporation, Arlington VA 22202, United States)

Junge Erwachsene kippen sich in der Schweiz am Wochenende viel Alkohol hinter die Binde. Wie viel genau, zeigt eine neue Nationalfonds-Studie. Ein Aspekt beunruhigt die Autoren besonders.

In der Schweiz trinken junge Erwachsene wahrscheinlich doppelt so viel Alkohol wie bisher angenommen. Am meisten Alkohol fliesst an den Wochenenden durch ihre Kehlen. An Samstagabenden genehmigen sich Männer im Durchschnitt zwei Liter Bier.

Dies zeigt ein vom Schweizerischen Nationalfonds unterstütztes Forschungsprojekt, dessen Resultate heute vorgestellt wurden. Der Psychologe Emmanuel Kuntsche und sein Team von Sucht Schweiz in Lausanne haben mit einer Mobiltelefon-Befragung das Trinkverhalten von 183 Westschweizern im Alter zwischen 19 und 26 Jahren bestimmt. ….

Quelle: Google Alkohol News, 235312) bazonline.ch, 23.5.12 – Tages-Anzeiger.ch, 23.5.12 – Kuntsche, E., Labhart, F., Investigating the drinking patterns of young people over the course of the evening at weekends. Drug Alcohol Depend. (2012).

unser Online-Kommentar bei blick.ch: Diese Studie ist wohl eher geeignet, die Bevölkerung zu verwirren, als sie für das Problem zu sensibilisieren. Die Politiker werden sich mehrheitlich noch mehr bestärkt fühlen, dass keine wirksamen Massnahmen angebracht sind.
Wissenschafter sind meist nicht daran interessiert, was für Schlüsse Laien aus ihrer Arbeit ziehen.
Ich denke, dass hier keine typischen Rauschtrinker erfasst wurden. Laut Statistik sollen etwa 25% der jungen Männer Rauschtrinker sein. Deren Konsum könnte also gegen vier Mal höher liegen als in dieser Studie ausgewiesen. Und dies sollte den Politikern nun doch zu denken geben.

unser Online-Kommentar bei nnz.ch, 23.5.12: Diese Studie ist wohl eher geeignet, die Bevölkerung zu verwirren, als sie für das Problem zu sensibilisieren. Die Politiker werden sich mehrheitlich noch mehr bestärkt fühlen, dass keine wirksamen Massnahmen angebracht sind.
Wissenschafter sind meist nicht daran interessiert, was für Schlüsse Laien aus ihrer Arbeit ziehen.
Ich denke, dass hier keine typischen Rauschtrinker erfasst wurden. Laut Statistik sollen etwa 25% der jungen Männer Rauschtrinker sein. Deren Konsum könnte also gegen vier Mal höher liegen als in dieser Studie ausgewiesen. Und dies sollte den Politikern nun doch zu denken geben.
Welche Massnahmen wirksam sind, ist längst bekannt. Dass Gesundheitsförderung wenig nützt, ebenfalls.

The European Centre for Monitoring Alcohol Monitoring (EUCAM) has delivered a luke warm response to the Responsible Marketing Pact. The pact was trumpeted to be the first time that common standards would be implemented throughout the EU. The standards would protect young people from undue exposure to alcohol and prohibit marketing being directed at minors. The alcohol industry had claimed that self-regulation is working, and should be expanded.

However AMMIE (Alcohol Marketing Monitoring in Europe) at the EUCAM conference in March, warned against mere „window dressing“ and called for an outright ban on advertising. Their research showed that on average each minor in the 5 countries they researched (Germany, the Netherlands, Italy, Bulgaria and Denmark) were exposed to 44 alcohol commercials in 2 months. They noted numerous violations of the 30% rule, whereby advertising should only be allowed where under 30% of the population are minors. In practice, they insist, there is nowhere in Europe where there is a population group consisting of more than 30% minors, meaning that alcohol advertising can go unchecked. …
(Source: Alcohol Policy UK, 05/22/12) EUCAM Newsletter May 2012

Over the years, use of alcohol, excessive and prolonged, has been associated with various health hazards. With increasing clinical experience and research in the area, the association has become stronger and progressively more alarming. The evidence from different treatment settings viz. the outpatient department, inpatient setup, emergency department, and the consultation liaison services has linked the use of alcohol with a wide array of hazards to the physical and the psychological health of the users. The impact on psychological health extends beyond the users of alcohol to involve caregivers and other family members of users. …
(Source: Alcohol Reports, 05/21/12)

Trocken an der Themse: Ausgerechnet Offizielle, Sportler und Sponsoren aus dem Wodka-Land Russland müssen bei den Olympischen Spielen in London auf Alkohol verzichten. Das habe die Regierung in Moskau angeordnet, berichtete die Tageszeitung Kommersant. Offiziell hieß es, Alkohol sei nicht mit den olympischen Werten vereinbar. Der wahre Grund sind aber offenbar Alkoholexzesse im Russischen Haus während der Winterspiele 2010 in Vancouver, die mit als Grund für das schlechte Abschneiden der russischen Mannschaft gelten. ….
(Quelle: Google Alkohol News, 22.5.12) sportal.de, 21.5.12 (siehe auch im englischen Teil)

Alcohol advertising should be banned in Europe in a bid to drive down excess boozing and associated ill health across the continent, concludes an alliance of experts in a new policy brief.

Alcohol is Europe’s most persistent and devastating addiction problem, says the Addiction and Lifestyles in Contemporary Europe – Reframing Addictions Project (ALICE-RAP), which brings together a network of over 150 researchers with expertise in many different aspects of addiction, including the social and economic impact. …

The briefing notes that the most effective and fairest policies are those which nudge people towards lower consumption, through price hikes, restrictions on availability, and advertising bans.

A minimum unit price, which the Scottish government announced its intention to introduce earlier this week, is supported by research, says the briefing. Scotland has opted for a 50 pence minimum unit price, while England is considering a 40 pence option. …

The evidence shows that alcohol adverts push people into higher and more harmful levels of consumption and trigger relapse among those trying to give up booze. Furthermore, it can encourage young people to start drinking, says the brief, which advocates a wholesale ban.

“Europeans drink more than twice the world’s average and alcohol represents the number one addiction problem in Europe today, greater than any other drug or gambling, “ said Dr Peter Anderson, Professor of Substance Use, Policy and Practice, Institute of Health and Society, Newcastle University, and co-leader of the project, speaking at the report’s launch yesterday.

“Our aim with this policy brief is to help decision makers across the EU and beyond break the negative pattern of harmful alcohol consumption and costs by providing much needed scientific input to the discussion, which has long been dominated by the alcohol industry lobbyists,” he added.
(Source: Alcohol Reports, News, 05/21/12) onmedica.com, 05/17/12

Comment: Unfortunately many politicians do not like scientific input.

One in eight deaths of UK adults under the age of 64 is caused by alcohol, an international conference on tackling problem drinking has heard.

The social cost of alcohol abuse has been estimated to be £240 a year for each European, with the annual bill for the NHS alone being £2.7 billion.

A major conference of addiction specialists from across the world is meeting at Newcastle University and organisers have called for England to follow Scotland and set a minimum price per unit.

They have also demanded a ban on advertising alcohol.
Too easy: Prof Eileen Kaner from Newcastle University said the government had to be bolder about tackling cheap alcoholl

In Europe, alcohol consumption is more than twice the global average and it represents the biggest addiction in the UK, greater than any illegal drug or gambling.

(Source: Alcohol Reports, News, 05/21/12) dailymail.co.uk, 05/16/12

Alcoholic drinks will be banned at any event organized by the Russian delegation in which athletes or delegation officials participate, Kommersant reported, citing information from the minutes of a meeting led by Deputy Prime Minister Dmitry Kozak, the official in charge of the team’s trip to London.
Kozak representative Ilya Dzhus confirmed the information to Kommersant. „Olympic values are not commensurate with using alcohol,“ he said.

The ban applies to the Russian Olympic Committee, the Sochi 2014 organizing committee, the All-Russian Association of Summer Olympic Sports and the company Bosco di Ciliegi, the official outfitter of the Olympic team.

But a federal official in the meeting with Kozak suggested that organizers can make alcoholic beverages available at parties for their corporate clients and sponsors, as long as athletes or members of the official delegation do not participate. …
(Source: Alcohol Reports, News, 05/21/12) The Moscow Times, 22 May 2012

Starting this weekend, the Long Island Rail Road is banning alcohol on overnight weekend trains out of Penn Station. The pilot program is an effort to curb disorderly passengers and attacks on train crew members.
(Source: Alcohol Reports, News, 05/21/12) nbcnewyork.com, 05/19/12