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29.05.2003
English translation of text from WHO-publication:
Alcohol education shows only limited success because it has to battle against a mass of messages which further the consumption of alcohol. The top source of alcohol-positive messages is the reality in society, are the broad and visible availability of alcoholic beverages, as well as the omnipresence and acceptance of alcohol in all the various every day situations and contents. How man take a position to health related themes is more determinded by experience but by information. Often the personal experience of the social norms and behaviour make uncredible the wise advice of the anti-alcohol education.
