Briefe an. ..

26.01.2008

 


Antwort der EU vom 11.01.2008

                       

Directorate C - Public Health and Risk Assessment C6 - Health measures

EUROPEAN COMMISSION

HEAL TH & CONSUMER PROTECTION DIRECTORATE-GENERAL

 

SANCO

11 01, 2008

                                                                                Brussels,               

SANCO C6/AEAlmk/D(2008) 360003~

Mr Hermann T. Meyer
Lindenstr. 32

CH-8307 Effretikon
Switzerland

Dear Mr Meyer,

Thank you for your letter, registered on 12 December 2007, showing your concern regarding alcohol related harm.

As you indicate in your letter, the Commission and the EU Member States are keen in reducing alcohol related hann in the European Union. A Communication setting out a strategy to support Member States in reducing alcohol related hann was adopted by the Commission on 24 October 2006. The priorities identified in the Communication are to:

·         protect young people, children and the unborn child;

·         reduce injuries and deaths from alcohol-related road accidents;

·         prevent harm among adults and reduce the negative impact on the workplace;

·         raise awareness of the impact on health of harmful alcohol consumption and on appropriate consumption
       patterns and
develop a common evidence base at EU level.

I attach a copy ofthe Alcohol Strategy for your information.

The Commission has also set up a European Alcohol and Health Forum to reduce the alcohol related harm. The Forum is gathering a wide range of stakeholders from health and consumer NGOs to organisations of health professionals and economic operators who have committed themselves to the process.

Regarding the Agreement to which you refer for the participation of Switzerland in the MEDIA 2007 Programme, we have consulted colleagues in DG Information Society (INFSO) and have received the following information which might be useful for you. The agreement grants Switzerland the same advantages that EU Member States enjoy. In fair correspondence, Switzerland needs to conform to the same conditions that are applicable to EU Member States, as the European Union cannot discriminate against its own Member States.

The Television without Frontiers Directive establishes stringent conditions to guarantee fair and safe advertising on TY. Minimum measures governing the publicity of alcoholic beverages are established in its Article 15, which reads:

        "Television advertising and tele shopping for alcoholic beverages shall comply with the following
        criteria:

(a) it may not be aimed specifically at minors or, in particular, depict minors consuming these beverages;

(b) it shall not link: the consumption of alcohol to enhanced physical performance or to driving;

(c) it shall not create the impression that the consumption of alcohol contributes towards social or sexual success;

(d) it shall not claim that alcohol has therapeutic qualities or that it is a stimulant, a sedative or a means of resolving personal conflicts;

(e) it shall not encourage immoderate consumption of alcohol or present abstinence or moderation in a negative light;

(f) it shall not place emphasis on high alcoholic content as being a positive quality of the beverages. "

As mentioned above, these are the minimum measures required and Member States are free to establish more stringent conditions regarding television advertising for alcoholic beverages applying to broadcasters under their respective jurisdiction. That is the case in some Member States where nationallegislation prohibits their national broadcasters to advertise for these products. Nothing would prevent Switzerland from maintaining similar restrictions in this regard.

Y ours sincerely,

 

Tapani Piha Head ofUnit

 

 

 

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Inhaltsverzeichnis 

Entwicklungen der schweizerischen Alkoholpolitik der letzten Jahre anhand von Leserbriefen

Aktuell

Hinweise für Unterrichtende

Ihre Meinung interressiert uns

Links zu Fachleuten und Institutionen

Internationales

Briefe an ....

Die Lobby-Arbeit der globalen Alkoholindustrie

Veranstaltungen

Parlamentsdebatten

Zitatensammlung

Newsletter

Forschungsergebnisse

Archiv

English Texts      

Dossiers: Suchtmittelwerbung; Alcopops; Absinth; WTO - GATS; Alkoholkonsum Jugendlicher; Alkohol und Verkehr /  Drink Driving; Wein (Alkohol) sei (mässig genossen) gesund; Sport und Alkohol; Strukturelle Prävention; NPA (Nationales Programm Alkohol); botellón

Geschichten

Interventionen

Wir über uns

Projekt-Idee     Project in English


Herausgeber/Editor:

Hermann T. Meyer, Projekte und Dienstleistungen, Lindenstr. 32, CH-8307 Effretikon, Switzerland, 
Tel. +41 (0)52 343 58 75, Fax: +41 (0)52 343 59 29    e-mail

Copyright © 2001-2008: Hermann T. Meyer. Alle Rechte vorbehalten. Unsere eigenen Texte dürfen gerne unter Quellenangabe übernommen und weiterverbreitet werden. Fremde Texte entsprechen nicht unbedingt unserer eigenen Auffassung.

All rights reserved. Our own texts may be copied and distributed with stating the source. Texts from other sources do not necessarily represent our views.

Stand: 03.01.2009  

 

 

Inhaltsverzeichnis 

Entwicklungen der schweizerischen Alkoholpolitik der letzten Jahre anhand von Leserbriefen

Aktuell

Hinweise für Unterrichtende

Ihre Meinung interressiert uns

Links zu Fachleuten und Institutionen

Internationales

Briefe an ....

Die Lobby-Arbeit der globalen Alkoholindustrie

Veranstaltungen

Parlamentsdebatten

Zitatensammlung

Newsletter

Forschungsergebnisse

Archiv

English Texts      

Dossiers: Suchtmittelwerbung; Alcopops; Absinth; WTO - GATS; Alkoholkonsum Jugendlicher; Alkohol und Verkehr /  Drink Driving; Wein (Alkohol) sei (mässig genossen) gesund; Sport und Alkohol; Strukturelle Prävention; NPA (Nationales Programm Alkohol); botellón

Geschichten

Interventionen

Wir über uns

Projekt-Idee     Project in English


Herausgeber/Editor:

Hermann T. Meyer, Projekte und Dienstleistungen, Lindenstr. 32, CH-8307 Effretikon, Switzerland, 
Tel. +41 (0)52 343 58 75, Fax: +41 (0)52 343 59 29    e-mail

Copyright © 2001-2008: Hermann T. Meyer. Alle Rechte vorbehalten. Unsere eigenen Texte dürfen gerne unter Quellenangabe übernommen und weiterverbreitet werden. Fremde Texte entsprechen nicht unbedingt unserer eigenen Auffassung.

All rights reserved. Our own texts may be copied and distributed with stating the source. Texts from other sources do not necessarily represent our views.

Stand: 03.01.2009