USA: Really Big Alcohol? The Snowman Stumble?
Montag 27. Dezember 2010 von htm
The Century Council – that venerable industry front group that purportedly aims to curb drunk driving and underage drinking – has stumped us this time with its holiday-themed responsibility ploy. It’s called the “Snowman Stumble,” an online game apparently intended to teach people about alcohol impairment. In this time-waster, the Century Council wants you to control a snowman walking home from a holiday party, and see how far you can get before the snowman falls over. Source: Marin Institute, 12/21/10)
Kategorie: Advertising, Alcohol industry, Allgemein, Driving under the Influence, Global, Prevention, Watchdogs, Youth | Keine Kommentare »