UK: Soaps Portray Alcohol Consumption Through Rose-Tinted Glasses
Freitag 10. Dezember 2010 von htm
On average, over a third (38%) of soap air time features alcohol, but the negative consequences of drinking to excess are rarely shown, according to new research launched today (8th December) by alcohol awareness charity Drinkaware.1 Despite 162 instances of characters drinking to excess2 over a six week monitoring period, only 1.5% of alcohol scenes portrayed hangovers and less than 1% combined showed alcohol-related sickness, crime, regret or anti-social behaviour. (Source: Medical News Today, 12/08/10)
Kategorie: Addiction, Advertising, Alcohol industry, Allgemein, Global, Media, Research, Statistics | Keine Kommentare »