Mexico: A-B InBev Buys Grupo Modelo for $20 Billion
Mittwoch 18. Juli 2012 von htm
InBev – the world’s largest beer producer – recently finalized a deal to take over Mexico’s Grupo Modelo corporation for a staggering $20.1 billion. The move gives A-B InBev dominance in Mexico’s economy and adds Corona (America’s best-selling imported beer label) to the A-B InBev major brand portfolio of Budweiser, Beck’s, and Stella Artois. The deal marks just one more step by the Belgian brewer to increase its massive market share and solidify its mega-conglomerate status. Throughout the last decade, the beer industry has been engulfed in a consolidation craze, resulting in the A-B InBev/SABMiller duopoly controlling more than 80% of the U.S. beer market.
See the Alcohol Justice report, Big Beer Duopoly, for more about the merger that created A-B InBev.
(Source: Alcohol Justice, 07/18/12)
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