U.K.: Backlash Over Plan to Extend TV Advertising
Freitag 8. Januar 2010 von htm
„Ministers are facing fierce opposition from medical groups, teaching unions and children’s charities over plans to allow products to be used in television programmes for marketing purposes for the first time. Critics claim the move, which broadcasters say will give them up to £140m a year in extra revenue, will fuel childhood obesity, exacerbate the problems caused by alcohol and gambling, and distort storylines by rewarding programme makers for deliberately giving certain items high visibility. The British Medical Association has written to the Department for Culture, Media and Sport (DCMS) strongly opposing the plan….(Source: Harvard World Health News, 1/7/10) The Guardian, London, Online, 1/3/10 Comment: They just try before the EU brings its contrary recommendations. Switzerland has decided last year this way, why Britain should not?
Kategorie: Advertising, Allgemein, Children, Global, Politics, Prevention, Youth | Keine Kommentare »