www.alkoholpolitik.ch

Alcohol sponsorship should be banned for sports and cultural events in Wales in order to help cut the boozy culture, according to an alcohol awareness charity.
Alcohol Concern Cymru has said that the marketing on view at such events is distorting the public’s view of how “safe” drinking is. However, the Portman group, the representative for drinks manufacturers, commented that there was little proof to show that advertising bans worked. It claimed that it is more effective to promote responsible drinking rather and encourage people to drink sensibly….(Source: Google Alcohol News, 02/13/11) carrentals.co.uk, 02/13/11 our Online-Comment: It is proofed by many studies that alcohol ads do influence youth drinking. It is also clear that the alcohol industry always is in favour of prevention measures which do not reduce their profits. Alcohol sponsoring should be banned.