Alcohol Policy Youth Network / Nigerian Alcohol Prevention Youth Initiative / The IFMSA and the European Alcohol and Health Forum / Jyothirgamaya: Spreading the light of awareness by Ms Deepa Nair / “Alcohol-free Boat Races: the role of youth networks and social campaigns to change social attitudes on alcohol” / Alcohol and the young brain: girls at especial risk? / Teenage alcohol consumption associated with computer use / Alcohol and Unsafe Sex / Cigarette and alcohol use at historic low among US teens / Transatlantic Cooperation to combat underage drinking

Joe Pesaturo, spokesperson for the Massachusetts Bay Transportation Authority (MBTA), said the transit line’s advertising contractor has said it expects ad revenue to drop by about $1.5 million in the first full year of the alcohol ad ban.

New York City and Chicago are the only other cities with major public transit systems that allow alcohol ads, according to Michael Scippa, spokesman for the watchdog organization Alcohol Justice. …
(Source: Join Together, 01/25/12)

But Fifa is not willing to accept these arguments and Secretary-General Jerome Valcke says: “Alcoholic drinks are part of the Fifa World Cup, so we’re going to have them. Excuse me if I sound a bit arrogant but that’s something we won’t negotiate.”

“No, we do not excuse your arrogance,” says Mr. Sven-Olov Carlsson, President of IOGT International, “and we cannot accept that Fifa is willing to jeopardize the fun of the game, the safety of children and families and the positive social development in Brazilian society.”
“We suggest Fifa to take a good, hard look at its own Corporate Social Responsibility because words should be followed by deeds,” urges Mr. Carlsson.

Fifa writes on its webpage: “Ensuring that the game of football reflects the highest values of society is essential to Fifa. Through its regulations and actions on and off the pitch, Fifa fights negative influences on the game and ensures that the fundamental values are respected.”

A WHO study carried out in (among others) Brazil, showed that about 46% of violence-related cases included alcohol use. The study also demonstrated that violence related injuries increase with alcohol use. Global evidence shows that alcohol marketing, like sports sponsorship, causes earlier onset of alcohol use among youth and heavier alcohol use for those already consuming. All over the world, alcohol is an obstacle for development and human dignity. It is the socially the most harmful drug.

“That’s why IOGT International strongly supports the Brazilian Health Minister and calls on the Brazilian Parliament to keep football stadiums free from alcohol,” says Mr. Carlsson and continues:
“Football is about creativity and freedom. Alcohol is not. So, why does Fifa force them together and knowingly accept that people will suffer? For the profit? We demand from Fifa to take its own words seriously and put people before profit. Let’s set football free.”

The article discusses whether men in drinking establishments are the best target group for the intervention, whether a drinking establishment is the best location, and whether the educational intervention itself is effective. Their experience is that the liquor industry is inclined to support alcohol interventions that will not affect drinking rates at a population level. These interventions allow the industry to simultaneously fulfil social and legal obligations to address the harmful use of alcohol while ensuring that sales and profits are maintained.

Providing funding for a highly profitable industry that could afford to fund its own interventions also reduces the funds available for less well-resourced organizations.

Ask the authors: “Do we take it that the problem of “corporate capture” has now spread to one of the largest health funders in the world?” …
(Source: Alcohol Reports, 01/08/12) add-recources.org, 01/05/12
Comment: At least the industry accepted the role of alcohol regarding HIV.

The research, from Australia’s Griffith University, found there was no significant change to the number of occasions people engaged in binge drinking when the price of liquor rose.

However, price rises did increase the number of days people went alcohol-free, while the the number of days people consumed between one and four drinks (non-binge drinking) also fell.

But Alcohol Healthwatch director Rebecca Williams said overall research had shown that price was one of the best tools available to reduce overall consumption and harm.

“Price is probably the sharpest tool in the shed as a mechanism for affecting harm. The overall research is very, very clear that it does target the things we need to target, which is the early drinking in young people, and the heavy drinking.”

The Law Commission recommendations on alcohol reform included a 50 per cent increase in excise tax, which would increase the price of alcohol by about 10 per cent on average.

The Griffith University research analysed household surveys of almost 80,000 people and asked them how their behaviour would change with a 1 per cent increase in the price of alcohol.

“There may be a need to broaden the net and better identify what policies can and cannot do and investigate alternatives to price increases,” researcher Joshua Byrnes said.

Source: Alcohol Reports, 12/20/11) stuff.co.nz, 12/18/11

Comment: No wonder they didn’t find a significant change when asking about an increase of 1 per cent. Even a 10% increase could be too little.