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THE GLOBE – Issue 1, 2012

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Alcohol and Youth in Africa, Asia and Europe
Also in this issue:

Alcohol Policy Youth Network / Nigerian Alcohol Prevention Youth Initiative / The IFMSA and the European Alcohol and Health Forum / Jyothirgamaya: Spreading the light of awareness by Ms Deepa Nair / “Alcohol-free Boat Races: the role of youth networks and social campaigns to change social attitudes on alcohol” / Alcohol and the young brain: girls at especial risk? / Teenage alcohol consumption associated with computer use / Alcohol and Unsafe Sex / Cigarette and alcohol use at historic low among US teens / Transatlantic Cooperation to combat underage drinking

DK: First fine ever for targeting alcohol marketing at minors

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Lately a ruling in Denmark – the first of its kind – provides that alcohol has no place in advertising targeted minors. The ruling is a victory for the Consumer Ombudsman, as well as for Alcohol and Society (former Danish Alcohol Policy Network) being the fruit of several complaints throughout the years.
Two years ago in 2008 the Danish Consumer Ombudsman clamped down on youth travel agencies with the law addition of 2006 as his legal basis. He thereby introduced a complete ban on alcohol in marketing targeted minors (below 18). December 2011 the law was put to the test and stood its ground. The court has sentenced the youth travel agency, Dansk Ungdomsferie Aps a 55.000 fine (7.000 Euros) for targeting minors and encouraging alcohol consumption. …
(Source: Eurocare Newsletter, 01/25/12)

USA: Big Alcohol Dominates Alcohol Regulator Meeting

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New Article Documents Alcohol Industry’s Vested Interests in State Regulation
In a peer-reviewed article in the February 2012 issue of Addiction, Sarah Mart, director of research at Alcohol Justice, has documented the alcohol industry’s excessive involvement in the annual National Conference of State Liquor Administrators (NCSLA) that took place in June 2010. More than two-thirds (72%) of the 187 meeting attendees, and 65% of the panelists, were from the alcohol industry. The rest represented state alcohol control systems and federal government agencies. Mart was the only participant representing public health policy. “Big Alcohol panelists sent regulators a warning message: Be industry-friendly. Don’t rock the boat of commerce with public health concerns, or your job may be on the line,” reported Mart. “The Federal officials that were present also spoke about supporting the industry, instead of protecting public safety.” Click here for the press release, and email info@alcoholjustice.org to request the full article.
(Source: Newsletter Alcohol Justice, 01/25/12)

FIFA is forcing Brazilian government to change law

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Press Release IOGT-International, 01/21/12
Fifa, football’s world governing body, keeps insisting that alcohol must be sold at all venues hosting matches in the 2014 World Cup in Brazil. Fifa even speaks of a right to sell beer. But alcohol is currently banned from Brazilian stadiums as part of measures to reduce violence in football and to improve public health in general. The country’s health minister has urged Congress to maintain the ban in the new “World Cup law”.

But Fifa is not willing to accept these arguments and Secretary-General Jerome Valcke says: “Alcoholic drinks are part of the Fifa World Cup, so we’re going to have them. Excuse me if I sound a bit arrogant but that’s something we won’t negotiate.”

“No, we do not excuse your arrogance,” says Mr. Sven-Olov Carlsson, President of IOGT International, “and we cannot accept that Fifa is willing to jeopardize the fun of the game, the safety of children and families and the positive social development in Brazilian society.”
“We suggest Fifa to take a good, hard look at its own Corporate Social Responsibility because words should be followed by deeds,” urges Mr. Carlsson.

Fifa writes on its webpage: “Ensuring that the game of football reflects the highest values of society is essential to Fifa. Through its regulations and actions on and off the pitch, Fifa fights negative influences on the game and ensures that the fundamental values are respected.”

A WHO study carried out in (among others) Brazil, showed that about 46% of violence-related cases included alcohol use. The study also demonstrated that violence related injuries increase with alcohol use. Global evidence shows that alcohol marketing, like sports sponsorship, causes earlier onset of alcohol use among youth and heavier alcohol use for those already consuming. All over the world, alcohol is an obstacle for development and human dignity. It is the socially the most harmful drug.

“That’s why IOGT International strongly supports the Brazilian Health Minister and calls on the Brazilian Parliament to keep football stadiums free from alcohol,” says Mr. Carlsson and continues:
“Football is about creativity and freedom. Alcohol is not. So, why does Fifa force them together and knowingly accept that people will suffer? For the profit? We demand from Fifa to take its own words seriously and put people before profit. Let’s set football free.”

DK: Majority support raising drinking age

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16-year-olds can currently buy beer and wine in stores, but must wait until they are 18 to be served in bars.
In an Opinion poll of 1,126 Danes conducted for Retail Institute Scandinavia, 73 percent said it was “a good idea” or “a very good idea” to forbid the sale of alcohol to individuals under 18.
Sharing that opinion was the health minister, Astrid Krag of the Socialistisk Folkeparti (SF).
“Danes’ high alcohol consumption is to blame for poor health and a lower life span, and especially among the younger population we have a problem that we must tackle,” Krag said to Berlingske newspaper. “Therefore, I’m happy to the see the opinion results and I believe that the age limit is one of the things we should adjust.” … (Source: Alcohol Reports – News, 01/09/12) theCopenhagenpost, 01/06/12

Does minimum pricing reduce alcohol consumption? The experience of a Canadian province

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Abstract:
Aims: Minimum alcohol prices in British Columbia have been adjusted intermittently over the past 20 years. The present study estimates impacts of these adjustments on alcohol consumption.
Design: Time series and longitudinal models of aggregate alcohol consumption with price and other economic data as independent variables.
Setting: British Columbia (BC), Canada.
Measurements: Data on alcohol prices and sales for different beverages were provided by the BC Liquor Distribution Branch for 1989 to 2010. Data on household income were sourced from Statistics Canada.
Findings: Longitudinal estimates suggest that a 10% increase in the minimum price of an alcoholic beverage reduced its consumption relative to other beverages by 16.1% (P<0.001). Time series estimates indicate that a 10% increase in minimum prices reduced consumption of spirits and liqueurs by 6.8% (P=0.004), wine by 8.9% (P=0.033), alcoholic sodas and ciders by 13.9% (P=0.067), beer by 1.5% (P=0.043) and all alcoholic drinks by 3.4 % (P=0.007).
Conclusions: Increases in minimum prices of alcoholic beverages can substantially reduce alcohol consumption.
(Source: Alcohol Reports, 01/10/12) Full Report (pdf)

EU: HIGH LEVEL MEETING OF THE COMMITTEE ON NATIONAL ALCHOL POLICY AND ACTION

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EUROPEAN COMMISSION, HEALTH & CONSUMERS DIRECTORATE-GENERAL, Directorate C – Public Health and Risk Assessment
Unit C4 – Health Determinants, Brussels 17 November 2011
Summary Report, 12/22/11

THE GLOBE, 3 – 2011 ALCOHOL AND NON-COMMUNICABLE DISEASES

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Addressing harmful use of alcohol is essential to realising the goals of the UN Resolution on non-communicable diseases (NCDs) And many other actual items, e.g.:
UNITED NATIONS ADOPT POLITICAL DECLARATION ON NON-COMMUNICABLE DISEASES
GAPA gives qualified Welcome to the Declaration
Conflict of Interest Coalition Statement of Concern
Alcohol consumption guidelines ‘inadequate for cancer prevention’: “No level of alcohol consumption without risk”
The Size and Burden of Mental Disorders and Other Disorders of the Brain in Europe – “It’s worse than we thought”
Valuable alcohol resource free to good home
Health Officials Advocate Measures to Curb Harmful Use of Alcohol in the Americas
(Source: ias.org.uk)

AU, NZ: New warning labels for pregnant women on NZ and Australian liquor products

htm — Tue, 20 Dec 2011 14:29:49 +0000

Warning labels aimed at pregnant women will be added to all alcohol products in New Zealand and Australia.

The Australian and New Zealand Ministerial Council on Food Regulation agreed to introduce labelling telling of the risks of drinking alcohol during pregnancy at a Melbourne meeting last week in response to the recommendations of the independent Food Policy and Labelling Review.
The labelling will be regulated in two year’s time. …
(Source: Alcohol Reports, News, 12/20/11) nzherald.co.nz, 12/16/11

NZ: Alcohol-price finding challenged

htm — Tue, 20 Dec 2011 11:18:31 +0000

Research that claims lifting the price of alcohol will not curb binge drinking has been denounced by a leading alcohol health promotion group.

The research, from Australia’s Griffith University, found there was no significant change to the number of occasions people engaged in binge drinking when the price of liquor rose.

However, price rises did increase the number of days people went alcohol-free, while the the number of days people consumed between one and four drinks (non-binge drinking) also fell.

But Alcohol Healthwatch director Rebecca Williams said overall research had shown that price was one of the best tools available to reduce overall consumption and harm.

“Price is probably the sharpest tool in the shed as a mechanism for affecting harm. The overall research is very, very clear that it does target the things we need to target, which is the early drinking in young people, and the heavy drinking.”

The Law Commission recommendations on alcohol reform included a 50 per cent increase in excise tax, which would increase the price of alcohol by about 10 per cent on average.

The Griffith University research analysed household surveys of almost 80,000 people and asked them how their behaviour would change with a 1 per cent increase in the price of alcohol.

“There may be a need to broaden the net and better identify what policies can and cannot do and investigate alternatives to price increases,” researcher Joshua Byrnes said.

Source: Alcohol Reports, 12/20/11) stuff.co.nz, 12/18/11

Comment: No wonder they didn’t find a significant change when asking about an increase of 1 per cent. Even a 10% increase could be too little.