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Archiv für die Kategorie 'Media'

USA: Alcohol Ads Violating Industry Rules More Likely in Magazines Popular With Teens

Donnerstag 9. August 2012 von htm

Alcohol ads that violate industry guidelines are more likely to appear in magazines popular with teen readers, a new study finds. Ads violate industry guidelines if they appear to target a primarily underage audience, highlight the high alcohol content of a product, or portray drinking in conjunction with activities that require a high degree of alertness or coordination, such as swimming.

Researchers at the Johns Hopkins Bloomberg School of Public Health studied 1,261 ads for alcopops, beer, spirits or wine that appeared more than 2,500 times in 11 magazines that are popular among teens. The ads were rated according to a number of factors, such as whether they portrayed over-consumption of alcohol, addiction content, sex-related content, or injury content. ….
(Source:Join Together, 08/09/12)

Kategorie: Advertising, Alcohol industry, Allgemein, Children, consumption, Global, Media, Parents, Parliaments / Governments, Politics, Prevention, Research, Statistics, Watchdogs, Youth | Keine Kommentare »

WHO Global Information System on Alcohol and Health (GISAH)

Samstag 4. August 2012 von htm

The WHO Global Information System on Alcohol and Health (GISAH) provides easy and rapid access to a wide range of alcohol-related health indicators. It is an essential tool for assessing and monitoring the health situation and trends related to alcohol consumption, alcohol-related harm, and policy responses in countries. For country profiles, maps, reports, and links please see the theme page by clicking on the “Analysis” tab above.

GISAH is overseen by a Steering Committee comprised of representatives from the WHO Department of Mental Health and Substance Abuse, and the Centre for Addiction and Mental Health (Canada). The financial support from the Valencian Autonomous Government, Spain is gratefully acknowledged.
(Source: Alcohol Reports, 08/2/12)

Kategorie: Addiction, Allgemein, consumption, Documents, Global, Media, Publications, Research, Statistics, WHO | Keine Kommentare »

EUCAM Newsletter for June 2012

Donnerstag 5. Juli 2012 von htm

The new EUCAM Newsletter with Fact Sheets on sport sponsoring by alcohol producers in Europe, kids being overexposed to irresponsible alcohol marketing and more…
Newsletter

Kategorie: Advertising, Alcohol industry, Allgemein, Children, consumption, Global, Media, Publications, Research, societal effects, Statistics, Watchdogs, Youth | Keine Kommentare »

Eurocare warns of alcohol-related cancer risks

Montag 2. Juli 2012 von htm

The European Alcohol Policy Alliance has launched a new website to flag up the risks associated with alcohol consumption and cancer.

Alcohol is a carcinogenic (cancer causing) substance, yet only 1 in 5 people are aware of the risks that alcohol can bring. 10% of the total cancers in males and 3% of the total cancers in females are thought to be associated with alcohol consumption. A range of cancers are linked to alcohol, including liver cancer and prostate cancer. Any alcohol can increase the risk, so there isn’t a “safer” alcoholic drink to gravitate to. …
(Source: Eurocare, 07/02/12)

Kategorie: Allgemein, consumption, Documents, drinking guidelines, Global, Health, Media, morbidity, mortality, Non-communicable diseases, Prevention, Publications, Research, Statistics, Watchdogs | Keine Kommentare »

European research institutes plea for a ban on sport sponsorship by the alcohol industry

Mittwoch 6. Juni 2012 von htm

Results from the project Alcohol Marketing Monitoring in Europe (AMMIE) stress the need to implement a ban on sport sponsorship of alcohol brands in Europe. The project clearly shows that popular sports like football are heavily sponsored by alcohol brands, which is also the case with the UEFA Championship in Poland and Ukraine starting the coming weekend. – The AMMIE project shows how sport is being sponsored intensively by alcohol producers and that a ban is clearly needed, says Wim van Dalen, coordinator of AMMIE and Director of STAP – Dutch Institute for Alcohol Policy.

More sponsoring, more drinking
Recent studies shows that sport events sponsored by the alcohol industry are associated with higher levels of alcohol consumption among the sport spectators compared to spectators at sporting events where the event is not sponsored by the alcohol industry. This is especially worrying when the UEFA Championship starts the coming weekend with Carlsberg as one of the main sponsors.

Many sport clubs sponsored by the drinks industry
The AMMIE project has made the first attempt to examine alcohol-branded sport sponsorship of the top clubs of the five most frequently performed sports teams in Bulgaria, Denmark, Germany, Italy and the Netherlands. Until now there has been no data available that gives insight in the number of sport clubs that are sponsored by alcohol brands. AMMIE shows how this is widespread and should be paid more attention to. In AMMIE, national statistics were used to select the five most frequently performed sports teams in each country. Of these sports, the ten teams that play in the highest division are rated as top clubs. Of these 50 top clubs, the club websites have been scanned thoroughly for the presence of alcohol-branded sponsors. Following is data from each AMMIE country more detailed described.

Young people exposed
Although the sport events with the famous clubs are not exclusively viewed by youth, nonetheless children and adolescents represent a significant proportion of the general viewing public. In this regard, the message to youth is clear: sport and alcohol consumption is positive and fun and famous players support the very brands advertised. Alcohol consumption is therefore connected to the healthy image of sport activities, although it is, in reality, a causal factor in more than 60 different diseases and illnesses (WHO, 2007). …

Alcohol sponsor shapes the image of the club

AMMIE provide insight into the way sponsorships shape their contributions to popular sports and their clubs in the five countries studied. Not only does the presence of an alcohol brand sponsoring a sport club stand out, but also the role of this sponsor in shaping the image of the club. When alcohol producers sponsor a sport club, not only can their logo be found on their website, the stadium or sporting hall can be named after the alcohol brand and the alcoholic beverages of this brand can be sold on the website and/or within the sporting club (canteen/bar). In this way the alcohol brand attempts to associate itself with the sport, the sport club, its sportive success, the loyalty of its fans and its positive image in society.

For more information contact:
The Dutch Institute for Alcohol Policy (STAP)
PO box 9769
3506 GT Utrecht
The Netherlands
Tel: 0031 30 6565041/ 0031 6 53295544

Kategorie: Advertising, Alcohol industry, Alerts, Allgemein, consumption, Global, Media, Newsletter, Politics, Prevention, Publications, Research, societal effects, Sports, Statistics, Youth | Keine Kommentare »

Swiss Health Foreign Policy

Freitag 1. Juni 2012 von htm

The Federal Department of Foreign Affairs FDFA and the Federal Department of Home Affairs FDHA have published a declaration of the Swiss Health Foreign Policy. It was found in the Monthly e-Newsletter of the World Federation of Public Health Associations. Link: http://bit.ly/ygx58i (31 pages, pdf)
Comment:
page 7: “Safeguarding of interests and coherence
In both domestic and foreign policy, Switzerland has a variety of objectives to pursue. For example, Switzerland wishes to reconcile its commitment to a liberal economic order with the interests of solidarity and global health. In the measures designed to achieve these objectives, therefore, the greatest possible coherence should be sought, synergies should be developed, and inevitable conflicts of interests should be openly addressed and re-solved via the existing political decision-making mechanisms.”

Comment: In domestic policy Switzerland has big problems pursuing these objectives. Regarding alcohol policy the inevitable conflicts between the liberal economy and the interest of the people is not openly addressed. The existing political decision-making mechanisms are not working because of a sort of “alcohol-dependency” of the majority of politicians.

page 12: “Area of interest 1: Governance
Since its establishment, WHO has been the key agency and dominant international forum for health issues, especially in the normative area. However, the last ten years have seen the emergence of a large number of new state, private and mixed institutions, which have rapidly developed into significant actors in the health field, sometimes with massive financial resources. As a result, the global health architecture has become more complex, and governance at the global level more difficult. Switzerland has a substantial interest in an improvement of the effectiveness of global and international health cooperation. It is therefore seeking to promote more coherent interaction among the relevant actors from the sectors of health, development cooperation, humanitarian aid, human rights and other health-related policy areas, be it at the bilateral level – especially in relations with the EU, but also in bilateral development cooperation –, in multilateral bodies or in the context of the WHO reform process. …”

Comment: It seems as if the coordination between the two departments doesn’t work so well. Switzerland signed the Resolution at the WHO General Assembly 2010 on a Global Alcohol Strategy. But the department of Home Affairs didn’t act accordingly. Very few people in Switzerland know about this resolution. The medias didn’t report. In the new Law on Alcohol which is going to parliament there are no articles with effective measures included as proposed in that resolution. Responsible for this law is the Department of Finance.(!) The WHO-Declaration on Non-Communicable Diseases in 2011 didn’t reach the people either. If the “existing political decision-making mechanisms” are dominated by the interests of the alcohol industry, the population has no chance getting better alcohol related harm reduction.

Kategorie: Alcohol industry, Allgemein, Global, Health, Media, Newsletter, Non-communicable diseases, Parliaments / Governments, Politics, Schweiz, societal effects, Veröffentlichungen, WHO, Zitate | Keine Kommentare »

Eurocare Newsletter, Issue 5, 2012

Samstag 26. Mai 2012 von htm

In Focus
Alcohol harms you, others and the society – why does Europe need an alcohol strategy? 27 June 2012, European Parliament, Brussels
Finland takes important steps to restrict alcohol marketing
News from Eurocare
Alcohol Focus Scotland: Minimum pricing
NordAN: Conference reminder
EHYT: Cannabis Connotations of an Alcohol Ad cause a stir in Finland
Eurocare Italy: Partnership between Diageo and Italian Automobile Club
DHS: Focus on alcohol and cancer
News from the European Union Institutions
Report from the Chair of the European Alcohol and Health Forum
Presentations from the High Level Conference on EU Health Programmes
Question from MEP: Alcohol consumption in Europe
Question from MEP: Benefits of red wine
Question from MEP: Foetal alcohol syndrome (FAS)
Question from MEP: Wine imports: possible tax increase and imposition of quotas
News from across Europe
Scottish minimum price at 50p per unit
Ireland – Minister to end alcohol sponsorship of sports
Germany – Public Transit Pub: Will Alcohol Bans Stop Party Trains?
News from the World Health Organization
World Health Statistics
New research and reports
ALICE RAP Policy Brief on alcohol: ‘Alcohol – the neglected addiction’
Study on the affordability of alcoholic beverages in the EU
Research shows high level of serving alcohol to inebriated customers
Call for Papers Special Issue on International Perspectives on Alcohol Control Policies in Low- and Middle-Income Countries
Upcoming Events ….
(Source: Eurocare, 25/05/2012)

Kategorie: Advertising, Alcohol industry, Alcohol taxes, Allgemein, Availability, consumption, European Alcohol and Health Forum, Events, Fetal alcohol syndrome etc., Global, Media, Newsletter, Parliaments / Governments, Politics, Prevention, Price, Publications, Research, Statistics, Watchdogs, WHO, Youth | Keine Kommentare »

UK: ‘Responsible Marketing Pact’ aims to protect children from alcohol marketing … but…

Mittwoch 23. Mai 2012 von htm

The European Centre for Monitoring Alcohol Monitoring (EUCAM) has delivered a luke warm response to the Responsible Marketing Pact. The pact was trumpeted to be the first time that common standards would be implemented throughout the EU. The standards would protect young people from undue exposure to alcohol and prohibit marketing being directed at minors. The alcohol industry had claimed that self-regulation is working, and should be expanded.

However AMMIE (Alcohol Marketing Monitoring in Europe) at the EUCAM conference in March, warned against mere “window dressing” and called for an outright ban on advertising. Their research showed that on average each minor in the 5 countries they researched (Germany, the Netherlands, Italy, Bulgaria and Denmark) were exposed to 44 alcohol commercials in 2 months. They noted numerous violations of the 30% rule, whereby advertising should only be allowed where under 30% of the population are minors. In practice, they insist, there is nowhere in Europe where there is a population group consisting of more than 30% minors, meaning that alcohol advertising can go unchecked. …
(Source: Alcohol Policy UK, 05/22/12) EUCAM Newsletter May 2012

Kategorie: Advertising, Alcohol industry, Allgemein, Children, Global, Media, Newsletter, Parliaments / Governments, Politics, Prevention, Publications, Research, societal effects, Statistics, Youth | Keine Kommentare »

Ban alcohol adverts across Europe, urges alliance of experts

Dienstag 22. Mai 2012 von htm

Alcohol advertising should be banned in Europe in a bid to drive down excess boozing and associated ill health across the continent, concludes an alliance of experts in a new policy brief.

Alcohol is Europe’s most persistent and devastating addiction problem, says the Addiction and Lifestyles in Contemporary Europe – Reframing Addictions Project (ALICE-RAP), which brings together a network of over 150 researchers with expertise in many different aspects of addiction, including the social and economic impact. …

The briefing notes that the most effective and fairest policies are those which nudge people towards lower consumption, through price hikes, restrictions on availability, and advertising bans.

A minimum unit price, which the Scottish government announced its intention to introduce earlier this week, is supported by research, says the briefing. Scotland has opted for a 50 pence minimum unit price, while England is considering a 40 pence option. …

The evidence shows that alcohol adverts push people into higher and more harmful levels of consumption and trigger relapse among those trying to give up booze. Furthermore, it can encourage young people to start drinking, says the brief, which advocates a wholesale ban.

“Europeans drink more than twice the world’s average and alcohol represents the number one addiction problem in Europe today, greater than any other drug or gambling, “ said Dr Peter Anderson, Professor of Substance Use, Policy and Practice, Institute of Health and Society, Newcastle University, and co-leader of the project, speaking at the report’s launch yesterday.

“Our aim with this policy brief is to help decision makers across the EU and beyond break the negative pattern of harmful alcohol consumption and costs by providing much needed scientific input to the discussion, which has long been dominated by the alcohol industry lobbyists,” he added.
(Source: Alcohol Reports, News, 05/21/12) onmedica.com, 05/17/12

Comment: Unfortunately many politicians do not like scientific input.

Kategorie: Addiction, Advertising, Alcohol industry, Alcohol taxes, Alerts, Allgemein, Availability, Binge Drinking, consumption, Events, Global, Health, Media, morbidity, mortality, Other Drugs, Parliaments / Governments, Personalities, Politics, Prevention, Price, Research, Social Costs, societal effects, Statistics, Watchdogs | Keine Kommentare »

The UK Responsibility Deal and its implications for effective alcohol policy in the UK and internationally

Donnerstag 17. Mai 2012 von htm

In 2010, the UK Government’s Responsibility Deal Alcohol Network (RDAN) was set up with representatives of the alcohol industry and health organisations. Acknowledging that RDAN does not advance public health objectives, the health groups withdrew from RDAN in 2011. This editorial argues that social responsibility deals as in RDAN and the European Alcohol Health Forum will be significantly undermined unless Corporate Social Responsibility is consistent in all activities across the whole sector. … (Editorial in “Addiction” by DR ADRIAN BONNER &
PROFESSOR SIR IAN GILMORE)
Source: Alcohol Reports, 05/15/12) onlinelibrary.wiley.com, 05/15/12

Kategorie: Addiction, Advertising, Alcohol industry, Allgemein, Availability, consumption, European Alcohol and Health Forum, Global, Health, Labels, Media, mortality, Parliaments / Governments, Personalities, Politics, Prevention, Price, Publications, societal effects, Watchdogs, Youth | Keine Kommentare »

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