MADD to Sell Line of Branded Nonalcohol Drinks
Donnerstag 24. September 2009 von htm
USA: Mothers Against Drunk Driving (MADD) is getting into the beverage business, inking a deal to sell a new line of nonalcoholic MADD Virgin Drinks. The Associated Press reported Sept. 19 that the licensing deal puts the MADD name on a line of nonalcoholic beers and wines as well as virgin mojitos, margaritas, and pina coladas. A portion of the profits will benefit MADD’s work to prevent drunk driving. MADD president Laura Dean-Mooney said the products also support the group’s mission by providing “the great taste needed to make guests feel like they are part of the party — but without the alcohol.” (Source: Join Together, 9/24/09)
Dieser Beitrag wurde erstellt am Donnerstag 24. September 2009 um 15:00 und abgelegt unter Allgemein, Driving under the Influence, Global, Prevention. Kommentare zu diesen Eintrag im RSS 2.0 Feed. Die Kommentare sind derzeit geschlossen, aber sie können einen Trackback auf Ihrer Seite einrichten.