Alcohol Advertising, impact on alcohol consumption
Donnerstag 12. März 2009 von htm
Does marketing communication impact on the volume and patterns of consumption of alcoholic beverages, especially by young people? – a review of longitudinal studies.
Scientific Opinion of the Science Group of the European Alcohol and Health Forum. The report
has been unanimously accepted by the Science Group, with no minority opinions. The findings of
the review are clear, namely that commercial communications increase the likelihood that
adolescents will start to use alcohol and to drink more if they are already using alcohol. EU-Science Group
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